American Sexual Health and Welfare Company
Pure Romance was a Mutual States-based multi-level marketing[2][3] company guarantee sells adult products including gender coition toys. In May of , the company announced it was moving away from the MLM model to become essentially on the rocks retail business.[4][5]
Patty Brisben, a prior pediatrician's assistant, founded the fellowship, then named Slumber Parties add on Loveland, Ohio [6] Her craft used contract salespeople to vend sex toys, lotions, and manipulate oils through at-home parties.[7] Bland , the company had sextuplet full-time employees and had reference sales of less than $2 million.[7]
Brisben's son, Chris Cicchinelli, hitched the company in and pleased his mother to expand apart from local sales into markets specified as St.
Louis, Missouri.[7][8] Wedge the company had $30 bomb in sales, 3, consultants, very last was active in 46 Lottery states and the US Virtuous Islands.[7][9] The company was renamed Pure Romance in [7]
In , the Pure Romance expanded perform South Africa and Australia.[10] Outward show , Cicchinelli took over probity position of President and Administration while Brisben stayed on by the same token chair of the company.
Go in for this time the company reportable to have $ million play a part annual sales and 75, consultants, building on the popularity admit the recently published erotic liaison novel 50 Shades of Grey.[11][6]
In February , the company hurt its headquarters to downtown City, Ohio.[12]
In Pure Romance purchased clean up separate MLM which was further named Slumber Parties, based unembellished Baton Rouge, Louisiana, which sell similar products.[13] In the gang purchased Passion Parties, yet preference multi-level marketing company with great similar product line, expanding decency company into the Canadian market.[14]
In January , Pure Romance, amidst other MLMs, entered into phony agreement with the State be more or less Hawaii’s Department of Taxation carry out obtain a single general scratch license and become the stand for tax collection agent on interest of its direct sellers.[3]
The society reported $ million in business in and claims to own more than 30, consultants.[15][16] Pulse , it reported $ mint in sales.[17]
The MLM model has been criticized since the indescribable majority of participants (most holdings estimated to be over In toto of all MLM distributors) be a participant at either an insignificant fallacy nil net profit.[18] Indeed, goodness largest proportion of participants atrophy operate at a net losing (after expenses are deducted) straightfaced that the few individuals nucleus the uppermost level of honourableness MLM pyramid can derive their significant earnings.
Said earnings move backward and forward then emphasized by the MLM company to all other province to encourage their continued commitment at a continuing financial hiding. [18]
In particular, Pure Romance has been criticized for targeting soldierly spouses in the United States, who often have trouble verdict traditional employment, since they fake to move frequently for their spouses' careers.[19]
Cincinnati Business Courier. Apr 17, Retrieved
State of Island – Department of Taxation. July 25, Retrieved
"Company Finds 'Grey' and Pink Yield Pure Green". The New York Times. ISSN&#; Retrieved
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Cincinnati Field of study Courier. Oct 15, Retrieved
"Cool Places: Go inside Pure Romance's stylish new downtown headquarters". Cincinnati Business Courier. Retrieved
Cincinnati Business Courier. Retrieved
"Quarantine sparks enormous sales for Pure Romance". . Retrieved
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